One of the ways I market the lifestyle offered here at Carolina Park and Riverbend is with our Carolina Park Magazine. The Carolina Park Magazine is available to propsects when they visit our new sales center. We also include the magazine in our information packets.

Haley M. Cuzzell
Carolina Park Development
Community Sales Manager
Represented by Carolina One New Homes

The developer of Carolina Park has entered into an agreement with Mount Pleasant Home and Mount Pleasant Magazine to publish Carolina Park Magazine.

The official magazine for Mount Pleasant’s most active and popular new community will be used to introduce new residents to Mount Pleasant and Carolina Park.

THE DISTRIBUTION METHODOLOGY

Sales Center Distribution

The new Carolina Park Sales Center is currently distributing copies of the Carolina Park Magazine to prospects who visit the center, in addition to including copies in all outgoing information packets. Copies are provided to all new homeowners.

Local real estate offices receive copies of the official Carolina Park Magazine to use in their relocation packages.

Hard copies of the magazine will be distributed at the Carolina Park sales center.

Digital Distribution

Realtors are currently sending links to the digital version of Carolina Park Magazine to their clients. The official development website, www.CarolinaPark.com, includes a link to www.CarolinaParkMagazine.com, which ensures that advertisers will reach quality prospects. To further increase online readership, the official Carolina Park publication also is made available on 25 different websites, including:
www.MountPleasantBuilders.com, www.CharlestonBuilders.com, www.SummervilleBuilders.com, www.SneeFarmHomes.com, www.ReadMountPleasantHome.com and www.ILoveMountPleasant.com.

E-Blasts

Monthly e-blasts will be sent to Charleston Realtors, encouraging agents to send Carolina Park Magazine to their clients.

Quarterly e-blasts will be sent to all South Carolina Realtors, informing them about this Charleston-based, online marketing tool. The logos of companies that run full-page ads in Carolina Park Magazine will be showcased on all e-blasts.